Sharper positioning and messaging
Turn rough ideas into a clear story: who you help, the problem you solve and why you are different, written so customers understand it quickly.
← Back to homeGo-to-market and marketing · Available for pilots
Growth teammate
A go-to-market teammate that does the thinking and drafting, so your team can do the selling.
What it is.
Small teams rarely have a dedicated strategist, copywriter and researcher. The Growth teammate fills those gaps for business teams without a dedicated function. It drafts positioning, outreach, campaign plans and sales material in your voice, prepares you for calls, and drafts the follow-up afterwards. Everything it writes is a draft for a person to approve.
Who it is for: Founders, sales and marketing leads, and business teams who need more go-to-market capacity without another hire.
The work it takes off your plate.
Outreach and sales material
Draft emails, one-pagers, proposals and talking points that fit the person you are speaking to, ready for you to edit and send.
Market and competitor notes
Summarise what is happening with the companies and sources you name, so you spend your time deciding rather than searching.
Meeting preparation and follow-up
Get a short brief before an important call, and a drafted follow-up with agreed actions afterwards.
Plans for campaigns, pricing and funding
Work through launch plans, pricing options and grant or funding applications with a teammate that asks the right questions first.
What working with it looks like.
You ask“We are launching to finance teams next month. Draft our positioning and a three-email introduction sequence.”
You getYou receive a positioning draft and the email sequence, with the reasoning shown and any gaps flagged as questions. Nothing is sent until you approve it.
Where a person decides.
- It drafts. A person approves anything that is sent or published.
- It is designed to flag what it does not know instead of guessing a number or a fact, and a person checks the draft.
- You decide which systems it can see, and you can pause it at any time.
An owner for every teammateEach AI teammate has a named person responsible for its work and its access.
Access you approveYou choose which systems and information a teammate can use. It does not get more than that.
People stay in the loopAnything consequential, such as sending, publishing or deciding, waits for a person.
A record of the workReview what a teammate did, when it did it and what it cost, then pause or adjust it as your needs change.
Where this teammate is heading.
Not yet available: Pipeline and forecast summaries from your sales system; Scheduled weekly reports for your leadership team.
Common questions.
What does the Growth teammate do?It drafts go-to-market work: positioning, outreach, sales material, campaign and pricing plans, call preparation and follow-ups. A person reviews and approves what goes out.
Will it send emails or post for us?Not on its own. It prepares drafts and waits for your approval before anything is sent or published.
Can it replace a marketing hire?It adds capacity for drafting, research and preparation. Strategy, relationships and final judgement stay with your people.
Other roles you can fill.
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Talent sourcing teammateA sourcing teammate that finds the right candidates for an open role, then leaves every decision to you.
Try the Growth teammate
Tell us the work you want covered and who should review it. We will scope a pilot with you.